New Invention To Create Music Win Redbull’s National Collegiate Start-Up Contest Showcase at Tech Crunch Disrupt 2017

Red Bull Launchpad Sponsors Winner of National Collegiate Start-Up Contest at Tech Crunch Disrupt: App-Connected Rings Turn Color from Any Physical Object Into Sound

Nolan Apostle
Contributing Editor
Event City Premier Magazine
Technology Blogworld

The Red Bull Launchpad, a program introduced last spring to give wings to collegiate entrepreneurs and their ideas is now in its second iteration. It has named a winner of contest, a University of Colorado Boulder grad student and Co-founder/CEO of Specdrums, Steven Dourmashkin,

The Red Bull contest provides college students with a platform to cultivate innovative concepts into reality while providing access to people and events that will increase their exposure and help them grow. “It’s a brilliant concept and a fantastic tool to help our young innovators expand and seek their dreams,” says Felix Solomon, an writer and educator assistant at Laney College in Oakland California.

For winning the digital pitch-off portion of Red Bull Launchpad, Dourmashkin was awarded a coveted spot for Specdrums to exhibit in the Startup Battlefield at the upcoming TechCrunch Disrupt, September 18 through 20 in San Francisco. His team will also be provided access to several networking events and given an opportunity to develop future content that spotlights the products.

Spec Drums aims to bring music to a whole other level with this new product. Many of the Event City readers are musicians, songwriters and bands, and although they may not immediately run out to their local music store to buy the product, they will surely have an interest in seeing this new technology perform. Here’s a couple videos displaying the product and how it is used.

Growing up as a drummer and gearing up for his undergraduate college years at Cornell University, Dourmashkin became motivated to develop an extremely portable drumming machine. Realizing the most accessible, reliable solution possible would be to use color to create a virtual drum set out of any physical object, he invented Specdrums, app-connected rings that turn the world’s colors into a personal sound machine, allowing people of all ages and musical backgrounds to create beats and melodies by tapping on anything with color.

“My entire team and I are so thrilled to win Red Bull Launchpad and thankful for the amazing opportunity to showcase Specdrums among some of the tech industry’s top innovators,” says Dourmashkin. “Things have been moving very fast lately with the success of our Kickstarter campaign, and Red Bull is really taking that to the next level by setting us up to attend Disrupt.”

College undergraduate and graduate degree students were invited to submit a 90 second video showcasing their business or product idea for a chance to be a part of the Red Bull Launchpad program that features a trip to San Francisco and an opportunity to join other top entrepreneurs at the TechCrunch Disrupt Battlefield. An expert panel of judges — including Chad Campbell, head of marketing, WeWork; Joey Hinson, AOL Tech director of operations; Amanda Signorelli, CEO, Techweek; Ryan Kelly, senior marketing manager, Hyperloop One; and John Mannes, TechCrunch journalist specializing in machine learning and AI — selected Specdrums as this fall’s winner from a field of over 100 creative entrepreneurial entries including representatives from Harvard, MIT, Stanford, and Lehigh.

“The collegiate level is ripe with innovation and entrepreneurship, and the submissions we received for Red Bull Launchpad were no exception,” adds WeWork’s Campbell. “While there were many strong contenders, we ultimately selected Specdrums as the winner because their innovation has the potential to change the way people create, consume and learn music. We’re excited to see the Specdrums team compete on a national platform at Disrupt, and ultimately leverage resources provided by the Red Bull Launchpad program to scale their start-up.”

Previous winners, Virginia Tech students David Hall and Jordan Klein of Park and Diamond, gained access to the prestigious Disrupt event in New York last spring for their stylized yet collapsible bike helmet.

Co-founder Hall commented, “In addition to the business relationships we forged and the hands-on experience we obtained through the TechCrunch Disrupt opportunity, we gained invaluable lessons and feedback on our marketing plan through our amazing connections with Red Bull. We have enjoyed countless opportunities that have accelerated our growth as entrepreneurs and which resulted from Red Bull Launchpad, from working with their marketing team to share our story to obtaining feedback on our design from their team of athletes. Red Bull gave our business wings and continues to be a catalyst to our success.”

Red Bull Launchpad was developed in spring 2017 as a program to give wings to collegiate entrepreneurs and their ideas. The program provides college students with a platform to cultivate innovative concepts into reality while providing access to people and events that will increase their exposure and help them grow. To learn more visit launchpad.redbull.com.

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EVENT CITY ADDS SYSTEM For JOURNALIST to AUTO SUBMIT CONTENT – JOIN The TEAM

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Event City Live Editorial Broadcast System Announced
Ability to Auto-Post and Podcast Live from Anywhere
Social Media will never be the same again!

By Alex Jauregui and Anthony Ansola
Reporter & Editor
Event City Premier Magazine

The Event City Ecosphere just got a bit friendlier and much more productive as the company begins testing their new auto posting and podcast type broadcasting service for journalist – Event City Live Editorial Broadcast System. Both systems will allow the Event City Premier Magazine Journalists to create and post Live Broadcasts and Writing from anywhere in the world. In fact this article was posted remotely without logging onto the Magazine’s back end, only using the new system.

“We’ve simplified the structure of our online presentations, both for our Magazine Network and our growing Blog Networks”, says Nolan Apostle, Co-founder and CEO of Event City. He adds, “Our Writers, Reporters, Stringers, Photographers, all of our Journalism Teams will find this system very easy and productive to use, giving them the opportunity to post Live Broadcast from shows, projects, conventions or anywhere and from any part of the world.” The system will eventually be integrated into the company’s Advertising Network, The MUSIC SKOOP, PINK SECTION Project, the EC EMPORIUM, HOSPITALITY and ESTATE SALE Blogs to start out. As the Premier Magazine Division attracts more Journalist and other Editorial Teams they will virally grow the network and content will be posted much easier than ever. The task of posting content, stories, podcasts, blogs, reviews, all of it, will be more appealing and enjoyable – it will be much less a job and much more fun!

The Editorial Broadcast System will give Writers, Podcast Producers, Reporters, Social Media Managers, and Bloggers the opportunity to share their experiences about the Hospitality, Special Events, Concert, Music, Art, Film, Travel, Entertainment industries and more. This will allow Event Planners, Musicians, Performers, Show Producers, Venues, Theaters, Motion Picture Producers, Hotels, Restaurants and many others the opportunity to expand their audience and reach out to both a B2B audiences as well as the Consumer. You can sign up now to begin using this new service for your business or projects. The benefits are immense!

The company plans to roll out this new feature sometime in the very near future prior to the re-launch of the Event City Network. They are seeking serious Journalist to jump on board to help test and navigate the system. You can contact the EDITORIAL TEAM by sending an email to EC Premier Magazine. Send your resume, and a short message as to why they should bring you on board to test the new system and potentially bring you in as a permanent member of their Editorial Staff.

The Event City Live Editorial Broadcast System will give the Editorial Team the ability to draft, write, create, and post articles, reviews and stories with images and video as well. All of this including Live Audio Broadcasting without even sending to an Editor, Engineer or Producer will be featured characteristics of the site.

EventCity™ and Event City Live™ are Trademarks protected by the Trademark laws of the USA and the Internet Organization, and the Event City Network and may not be used for any purpose what-so-ever without expressed written permission by the company’s IP Directors, the Founders or CEO.

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MAKER FAIRE 2014 –YEAR OF THE MAKER

By Nolan Apostle
Producer, Contributing Editor and Photographer
Event City Premier Magazine

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What is the Maker Faire?  At the Event City Creative several of us have been big Maker fans over the years and this reporter has attended almost every year since its inception in 2006. Although I’ve missed a couple of years due to personal reasons, my conviction and dedication to the Maker Faire – DIY (Do It Yourself) genre, and the immense amount of creative talent, positive attitudes and eclectic inventive ideas on display at this event – well simply put, as the Rolling Stones would say, “Wild horses couldn’t drag me away”. I would have to be laid out on a gurney to miss another Faire again.

To give you a fair definition of this eclectic festival of talent is a most difficult task, but one that we sure had fun defining. After talking with hundreds of Makers and attendees over the years we have come up with what we believe defines the Bay Area Maker Faire:

“A Creative’s Disneyland rolled into a

Futuristic Music Festival of the Arts & Sciences.”

Well that’s one definition of Maker Faire. The festival itself defines it as “Part science fair, part county fair, and part something entirely new”, whatever you might decide it is, Maker Faire is certainly a different type of edutaining, an all-ages gathering of tech enthusiasts, tinkerers, inventors, crafters, educators, engineers, electronic wizards, science clubs, hobbyists, authors, artists, students, and even an interesting collection of commercial exhibitors. All of these “makers” come together at a Maker Faire event to show-off their wares, whatever they may be and to possibly help you learn more by sharing what they have learned.

Maker Faire launched in the San Francisco Bay Area in 2006 as a tiny display of DIY enthusiasts demonstrating their ideas, inventions and creative projects. The interest and excitement of this genre, if you can even label it a “genre”, has done nothing but spiral into an incredible adventure where one can see and most importantly, experience, the entire Maker community first hand in all its glory. Last year at the San Mateo (San Francisco Bay Area) Maker Faire the crowds were spectacular and truly as gigantic as some of the displays at the Faire itself – over 120,000 attendees showed up over the weekend to take in this grand event – and most of those we spoke with said they would be returning without a doubt as long as the Maker Faire existed!

Wow! Can one believe the incredible growth of an event that offers such a wide array of experiences with a general ticket price ranging from $17.50 to $60.00? The popularity of the Maker Faire expanded greatly over a short time and soon took over the entire San Mateo Events Center within a few years. Now almost a decade into the sprawling event its legions of aspiring makers, educators, moms, dads, sons and daughters and many others come to participate in hands-on activities and learn new skills at the event. A record 195,000 people attended the two flagship Maker Faires in the Bay Area and New York in 2013, with 44% of attendees first timers at the Bay Area event, and 61% in New York. If you plan on going to the Faire here is some information to help you get there and around the San Mateo area. The Maker Faire is certainly family friendly – 50% attend the event with their children and many come from all parts of Northern California. Just last year alone there were 98 independently-produced Mini and Featured Maker Faires taking place around the world, including Tokyo, Rome, Santiago, and Oslo.

This years Maker Faire is expected to be the largest Maker Faire to date! Could it reach 150,000? Why is it so popular? Could it be that the event is primarily designed to be forward-looking showcase for Makers who are exploring new forms and new technologies. But the Faire is not just for those involved in technical fields; Maker Faire features innovation and experimentation across the spectrum of science, engineering, art, performance and craft.

The Maker Faire is an exciting and extremely entertaining event filled with an extremely diverse audience, and a fascinating, fun, curious mix of people who enjoy learning and who love sharing what they can do. It’s a venue for makers to show examples of their work and interact with an audience that can be just as eclectic as the makers themselves. All of this could be the result of the popularity explosion of this event, and as it continues to grow it will continue to present a tremendous opportunity for everyone who visits the Maker Faire; opportunities to learn, to grow, to walk away feeling real good about yourself, about your abilities to go out there and to do “something” regardless of what it might be. Some say it is an event that can easily become one’s obsession, as far fetched as that might be, it is an event that really does allow you to feel real good about yourself. Once you attend a Maker Faire one thing is certain, whether you become addicted to the eclectic fun and creative and inspirational atmosphere or not, you will come to appreciate the 950+ Makers displaying their projects and not only walk away learning something new, but truly, you will feel much better about yourself and that alone will urge you to return the following year for a whole different, but certainly just as positive, experience!

Maker Faire is brought to you by Maker Media.  Maker Media publishes MAKE magazine, produces Maker Faire, and offers DIY electronics, tools, kits, and books through its online and pop-up Maker Shed stores.

The Maker Faire Official App is available for iPhone and Android devices. You can download it here.
Event City is the new online Community for the Events & Creative Industries supporting the talent and projects within the Special Events, Hospitality, Music, Entertainment, Film and all Inventors and the full spectrum of the Arts. The Event City Creative Magazine is the online publication supporting Event City and the Event City Network. Event City launches in Q4 2014.

Here is a Maker Faire Sneak Peak for you:

Makerspace on Wheels: Building the Hackmobile

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http://makezine.com/2014/05/06/makerspace-on-wheels-building-the-hackmobile/

The “Ultimate Maker Vehicle” is revealed at Maker Faire on Saturday, May 17th, 2014

 

The Hypnotic Grooves of the Sand Noise Device

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This is what you get when you combine a box of sand with a Microsoft Kinect, an overhead projector, and a series of illuminated pucks?

 

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Test Your Skills at the Game of Drones Aerial Sports Competition

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The Game of Drones is announcing the launch of our their official drone sports competition at the San Francisco Bay Area Maker Faire, on May 17 and 18 at the San Mateo Fairgrounds. Check it out, this is pure, unadulaterated, MAKER FUN!!

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Game of Drones is excited to announce the launch of our official drone sports competition at Maker Faire Bay Area, taking place on May 17 and 18 at the San Mateo Fairgrounds. The Aerial Action Sports League (AASL) aims to be the premiere drone sports competition, showcasing pilot skills, engineering prowess, and technology innovation through aerial combat, flying obstacle courses, and other fun drone games.

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More to come on the Event City Creative Magazine.

ETIQUETTE FOR MUSICIANS ATTENDING NAMM

By Cindy Faust

 

WHAT TO SAY OR NOT DO WHILE AT NAMM

“I deserve an endorsement!   My band is the best ever!”  The most unoriginal and all too repetitive cry heard continuously for the full four days at the NAMM Convention being held January 23 – 26 at the Anaheim Convention Center in Anaheim California.  The company representatives, exhibitors working NAMM have the patience of Saints and the uncanny ability to politely smile and listen to every single ‘Pop Star’ describe why they deserve to receive products free of charge. If you’re lucky enough to be one of the 95,000 attendees at the NAMM Convention this year, it is important you follow some important advice as well as your heart to this glorious tradeshow for the musical and artistic. Besides a playground filled with all the latest and greatest being offered for to the music industry, it is a place to cut deals, all kinds of deals, all music related and some of them are pretty major.

The purpose of NAMM is commodities, marketing and branding.  Manufactures and retailers have the opportunity to communicate directly and build relationships.  Equipment is on display, products that even the most colorful of imaginations would have a hard time conjuring up, all types of services, demonstrations, lectures and classes are all offered during the NAMM Show.  Networking opportunities abound.  Members of NAMM pay their dues; Manufacturers pay for their booth space, transportation, insurance, salaries/commission and per diem to their employees.  The purpose behind this convention is to make money, not give away merchandise.

So why do so many musicians treat this event as an opportune time to beg?  After years of attending this convention, I have observed the most frequent mistakes made by musicians.  I have taken the time out to humbly share with you a tad bit of advice so that you may possibly leave a lasting impression upon someone, respect their time for the reason they are there, learn more about what is out there – the latest and greatest, and perhaps to even secure an endorsement in the future.

1)      Attitude – Remember the old saying “You catch more flies with honey.”?  This is not the time to be ‘cool’, ‘unapproachable’ or ‘arrogant’.  Smile, be friendly and say “Hello” to people.  You never know who that person is that you just snubbed.   They could possibly make you or break you.

2)      Don’t expect everyone to know who you are.  This rule applies to those who are even ‘Stars’.  For example, you may be famous Jazz artist having a conversation with someone who only works with Classical musicians.  That person may not have a clue who you are, your accomplishments, current projects or level of fame.  For up and coming musicians, just accept the fact that very few people know who you are.  You might be famous in your home town but until you sell millions of dollars’ worth of music, merchandise, and headline sell-out shows in large venues, you are an ‘unknown’.

3)      “Give me, give me, give me.”  Don’t say these words to anyone!    I am sure the thought of “Why should I give you anything?” runs like a continuous loop through the minds of many product representatives.  If you truly want to discuss the possibility of endorsements, obtain the proper contact information and dismiss yourself quickly.  Let the representatives do their job which is marketing their products to ‘Buyers’.

4)      “Mind your P’s and Q’s.”   It is an old English saying when bartenders originating in the seventeenth century.  It literally means “Mind your Pints and Quarts”, in other words, don’t get wasted and act like an idiot.

5)      Germs – keep them away from everyone else.  If you are ill, you should stay home anyway.  If you become ill during your travels, use common sense.  Don’t shake hands; cover your mouth with your arm when you cough; use Kleenex when you sneeze.  Use hand sanitizer!!!

6)      Aisle Clogging – move your body out of the pathway.  Don’t stand in the middle of an aisle while people are trying to get by.  Stand off the side, you will find you won’t get trampled. Say ‘Excuse me.”  You may make a new friend when doing so.

7)      Above all, have fun but play ‘nice’.  You never know who might be watching you.

NAMM is the National Association of Music Merchants. You can become a Member of NAMM and the cost to join will depend upon your membership affiliation. The 2014 NAMM Show runs from January 23-26 in Anaheim, California. Join us this year as the world’s most important buyers and decision makers in the music industry converge on sunny Anaheim, at the music product industry’s premier event. The NAMM Show is where brands are built, legends are created and deals are made. At EVENT CITY you will see much more direct information about products, services and what exhibitors and attendees alike have to say about their experience at many conventions representing all of the Events & Creative Industries.

ImageAbout the Author:  Cindy Faust is the latest addition to the Event City Premier Magazine’s entourage of Writers and Reporters who are Journalists with real experience in the industries they write about. Ms. Faust has over thirty years’ experience in the music industry.  She works with talent of all levels from the unknown to the famous, local to international.  Cindy’s passion is to share her observations, knowledge and experience with the Event City audience. She hopes to induce comedy into her musings as she feels humor grabs attention and leaves impressions. She is the Enchantress and Owner of Alchemy By Faust, LLC a professional Talent Management and Booking Agency. She also is available for public speaking gigs, and is a pretty good vocalist as well.

 

EVENT & HOSPITALITY INDUSTRY CELEBRATION

YOU, Your COLLEAGUES and INDUSTRY ASSOCIATES Are INVITED TO

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The Premier “Razzle Dazzle” Presented by  Event City and Broadway Studios 

This event is a Showcase and Mini-Expo for the Events & Creative Industries. These industries and their vertical markets will all be represented by the Event City Network as they prepare for their Live Launch.

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The industries represented are:

Special Events, Meeting Planning, Hospitality, Travel

ART, Music, Motion Picture and Entertainment 

The Premier Razzle Dazzle is on Wednesday, April 25th, 2012  —  5:00pm – 10:00pm 

BROADWAY STUDIOS VENUE
435 Broadway at Montgomery, North Beach, San Francisco, 94133

A Fine Selection of Complimentary

Appetizers and Delicious Samples from top Northern California Caterers

Wine Tasting, Live Music, Entertainers, Variety Performers

Artists, Aerials, Comedians, and more…

Live Performances by

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The Houserockers

KFOX Last Band Standing Winners

Voted the Best Dance Cover Band in the Bay Area


SPONSORED CATERERS

Tango Fusion Bistro & Tapas Bar –  Red Pepper

Hot Italian Pizza  –  Michi Catering  –  Deelish Carribean Cuisine

New Ganges Indian Cuisine  –  Beaver Creek Vineyards

SPONSORS

Broadway Studios  –  Event City  –  HouseRockers

Scott Production Services – Arroz Records

Balloons By Design  –  RadioSlot  –  ArtRockx

Urban Diversion  –  SF Sailing Company

Please go here to register 

To inquire about Sponsorship and Exhibiting opportunities at this or future Razzle Dazzles please Email us.

Virgin America Appoints New VP of Marketing

Virgin America Airline Appoints New VP of Marketing

Virgin America, California-based airline told Event City that they have appointed Luanne Calvert as its vice president of marketing.

Luanne Calvert New VP Marketing for Virgin America

Luanne Calvert New VP Marketing For Virgin America

Calvert will take the place of Porter Gale who left Virgin earlier in 2011 to pursue other opportunities.

Calvert will lead the airline’s Brand and Online Marketing, In-flight Content and Loyalty teams.

She will play a leading role in developing the Virgin America brand as the airline continues to grow into new markets across North America.

Calvert comes to Virgin America with an impressive array of successful companies as a leading digital marketing strategist and online consultant with Louis Vuitton Moet Hennessy’s (LVMH) Fendi and Moleskine brands in Italy as well as Calvin Klein Cosmetics, Netflix and Ebay. Calvert served as creative director at Google, where she managed the brand globally and developed campaigns to bring Google products directly to consumer and business audiences — including Google Checkout, Google Apps, iGoogle and Google Maps.

Virgin America, known for its use of social media and edgy marketing campaigns, has been successful at conveying the idea that the company provides an entertaining and comfortable way to travel.

Calvert said her approach to marketing and advertising steers away from use of traditional vehicles like TV and billboard advertising. She prefers using other avenues – like social media or events – to draw in customers.

The airline, based in Burlingame, flies to 14 cities, increasing to 16 by the end of the year. The company said sales grew to $724 million last year, a 32 percent improvement over 2009.

Virgin America is planning the first major renovation of its in-flight offerings. The move holds big implications for the airline, which has attracted a strong following among travelers who say they are drawn to amenities like power plugs at every seat, a wide array of video games and even techno music in the bathrooms.

Travelers won’t see the changes until 2012, executives said. We wish Ms. Calvert the best of success for her and Virgin America in the coming years!

Nolan Apostle
Contributing Editor
Event City Premier Magazine

Special Events Tradeshow in San Jose May 12

Bring your business cards and brochures. Balls if you juggle, a guitar if you play and a trick or three up your sleeve if you are a magical performer, but whatever and whoever you are, if you are involved in the Special Events Industry this is the place to be on Thursday, May 12, 2011. Here’s a Special Event for the Special Events Industry, and Event City’s Premier magazine will be there covering the show. The event takes place in the southern Silicon Valley at a venue known for being “The Center for Business and Events”, CLUB AUTO SPORT. The company’s slogan, “Where so many businesses are driven to success”, is a great location for parties and special events of all types. A beautiful showroom with the potential for so many different types of projects and special events!

The event is being hosted by the Encore Company, a Wedding Fair producer from the San Jose California area, they are also producing this premier event. You can register for free at their website or by clicking on this registration link.

Club Auto Sport hosts a unique business model with the idea of building an in-house network of commerce. It is a vibrant, vital business community that accelerates growth through a built-in marketplace. A unique commercial condominium facilty for sale or lease from a single executive office suite to 8,000 sq.ft or more.

The stunning 10,000 sq. ft. Event Center at Club Auto Sport is a perfect venue for a variety of social, charitable, political, or corporate functions — from your company’s holiday party to a major event or a private gathering of friends for a special occasion. Whether your interest is cars, cabernets or camaraderie with those who shape the valley, Club Auto Sport is your destination.

Event City has never covered an event at Club Auto Sport, and this Editor has not had the privilege  of attending a function there either, so expect my raw coverage of what this event location will offer to our Events & Creative Industry audience.

By Nolan Apostle
Producer, Editor and Photographer
Event City Premier Magazine